Why is brand identity important?
-It is important to have brand identity because it can make your buisness become
successful
-It is crucial to create that identity because then the audience can remember it and
recognise it when see something related with the brand(e.g logo)
-It is also important because if many people in the world
recognize it, they may buy the product.
Pros
-It makes it memorable when they have the brand identity such as logo.
Therefore many people may buy it
- It makes the business successful
-Brand identity is so memorable for people that they know what brand it is
and develop that trust for that brand.
EXAMPLE: Apple
Cons
-Difficult to maintain the brand identity
-It is too expensive to design logos and other things
-If the brand wants to change its brand identity to grab more attention
then it is going to be hard because it is very expensive and it is more likely that the
company will go in losses.
EXAMPLE: Motorola
Good. You could develop this with more specific references to the brands you mention and say how they have been successful
ReplyDeleteCool post. I always read your blog. The information you have provided about brand identity is really nice. I agree brand identity makes your business become successful. Brand identity makes business successful.
ReplyDelete